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ATRIAL FIBRILLATION VIDEOS ON YOUTUBE: MORE THAN MEETS THE EYES
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Canadian Journal of Cardiology Volume 32 2016
#AtrialFibrillation. Combined, these tweets made w75 million “impressions” (the number of times the tweets were delivered to the streams of individual users; Table 1). In our randomly selected sample of tweets, the majority of identified tweets (85.5%) were medically related with tweets from accounts of healthcare organisations, (54.9%), individual healthcare professionals (38.6%) and 6.5% from patients. Tweets provided links to medically related content (51.7%), news articles (29.0%) and peer-reviewed journal articles (19.3%). CONCLUSION: Despite a lack of formalized research, social media has become an increasingly powerful tool for knowledge transfer in CV medicine, with many individuals and organizations actively disseminating and/or acquiring information daily. Analyzing publicly available Twitter data will continue to provide valuable insight into public perception of CV diseases and treatments as well as identify opportunities to further engage patients and healthcare providers online.
Hashtag
Tweets in Tweets in Fold March March increase or 2015 2016 decrease
# of Tweeters Impressions in in March March 2016 2016
#HeartAttack
20781
6792
+3.27
5138
33,785,217
#Hypertension
3738
3492
-1.07
1701
18,887,567
#HeartFailure
1112
2794
+2.51
1001
6,671,480
1952
+8.00
218
15,201,771
#AtrialFibrillation 244 1
Tweets for #HeartAttack began to be prospectively collected on November 2015 and data from that month was used for growth calculations.
376 ATRIAL FIBRILLATION VIDEOS ON YOUTUBE: MORE THAN MEETS THE EYES NG Bowers, CM Chow Toronto, Ontario
Atrial fibrillation is the most common cardiac arrhythmia, with over 6 million people in North America living with the disease. Patient education in atrial fibrillation is becoming increasingly important, as therapies become more complex, with expanding medical and interventional treatments. YouTube is the largest and most popular video-sharing resource in the world, and can be used as a resource for patient and medical education on atrial fibrillation. This study investigated atrial fibrillation videos on YouTube, and their use for patients and healthcare practitioners. th METHODS: On April 25 , 2016, www.YouTube.com was queried for the search term “atrial fibrillation.” The first 10 pages of videos were analyzed, each including 20 videos per page, for a total of 200 videos. Videos were analyzed by the authors for their source, target audience, utility for patients, relevance, number of views, advertisements, and content. RESULTS: A total of 200 videos were analyzed, the total number of views was 5,589,345, with an average of 27,947 views per video. Hospitals and healthcare institutions were the source of 29% of the videos, independent individuals of BACKGROUND:
unknown credentials were the source of 18.5%, and health information websites were the source of 13.5% of the videos. Patients were the target audience in 72% of the videos, with students and healthcare practitioners the target audience in 26% and 11% of the videos, respectively. Advertisements were present in 19.5% of the videos, the majority of which were not healthcare related. Only 5.5% of the videos were misleading or endorsed alternative therapies. Treatments were discussed in 69% of the videos, with pathophysiology and complications of atrial fibrillation discussed in 56.5% and 50%, respectively. CONCLUSION: YouTube is a video-sharing resource with many videos on atrial fibrillation. Surprisingly, the majority of atrial fibrillation videos on YouTube are intended for patient education purposes. Healthcare institutions are the source of a significant number of videos, however the credibility of these resources can vary. Healthcare practitioners should be aware that YouTube can be a source of education resources for patients, however the variation in source credibility and a commonly agreed upon peer-review process and rating system raise concerns with the accuracy of information being accessed by patients. We have performed a similar study on heart failure YouTube videos, and in comparison more atrial fibrillation YouTube videos are targeted toward patients, likely due to significant financial incentives for therapeutics and interventions in certain parts of the world.
Canadian Cardiovascular Society (CCS) ePoster ATRIAL FIBRILLATION ABLATION Monday, October 24, 2016 377 FACTORS ASSOCIATED CARDIAC ELECTROPHYSIOLOGIST ASSESSMENT AND CATHETER ABLATION PROCEDURES IN PATIENTS WITH ATRIAL FIBRILLATION SM Singh, L Webster, D Ko, J Tu, H Wijeysundera Toronto, Ontario BACKGROUND: Atrial fibrillation (AF) ablation is accepted therapy for AF patients. Variation in the use of and factors associated with AF ablation have recently been reported. However, no study has evaluated factors associated with receiving a Cardiac Electrophysiologist assessment, a mandatory step prior to AF ablation. Furthermore, clinical and nonclinical factors associated with AF ablation in patients assessed by Electrophysiologists have also not been reported. This knowledge is vital to understand the source of variation in care of AF patients. METHODS: A cohort of patients 20 years and 80 years of age with a first-ever emergency department (ED) visit for AF between January 1st 2010 and December 31st 2012 in Ontario, Canada was identified using linked administrative databases. Patients were followed until death or March 31st 2015. Patients receiving either an Electrophysiologist
Canadian Journal of Cardiology Volume 32 2016
#AtrialFibrillation. Combined, these tweets made w75 million “impressions” (the number of times the tweets were delivered to the streams of individual users; Table 1). In our randomly selected sample of tweets, the majority of identified tweets (85.5%) were medically related with tweets from accounts of healthcare organisations, (54.9%), individual healthcare professionals (38.6%) and 6.5% from patients. Tweets provided links to medically related content (51.7%), news articles (29.0%) and peer-reviewed journal articles (19.3%). CONCLUSION: Despite a lack of formalized research, social media has become an increasingly powerful tool for knowledge transfer in CV medicine, with many individuals and organizations actively disseminating and/or acquiring information daily. Analyzing publicly available Twitter data will continue to provide valuable insight into public perception of CV diseases and treatments as well as identify opportunities to further engage patients and healthcare providers online.
Hashtag
Tweets in Tweets in Fold March March increase or 2015 2016 decrease
# of Tweeters Impressions in in March March 2016 2016
#HeartAttack
20781
6792
+3.27
5138
33,785,217
#Hypertension
3738
3492
-1.07
1701
18,887,567
#HeartFailure
1112
2794
+2.51
1001
6,671,480
1952
+8.00
218
15,201,771
#AtrialFibrillation 244 1
Tweets for #HeartAttack began to be prospectively collected on November 2015 and data from that month was used for growth calculations.
376 ATRIAL FIBRILLATION VIDEOS ON YOUTUBE: MORE THAN MEETS THE EYES NG Bowers, CM Chow Toronto, Ontario
Atrial fibrillation is the most common cardiac arrhythmia, with over 6 million people in North America living with the disease. Patient education in atrial fibrillation is becoming increasingly important, as therapies become more complex, with expanding medical and interventional treatments. YouTube is the largest and most popular video-sharing resource in the world, and can be used as a resource for patient and medical education on atrial fibrillation. This study investigated atrial fibrillation videos on YouTube, and their use for patients and healthcare practitioners. th METHODS: On April 25 , 2016, www.YouTube.com was queried for the search term “atrial fibrillation.” The first 10 pages of videos were analyzed, each including 20 videos per page, for a total of 200 videos. Videos were analyzed by the authors for their source, target audience, utility for patients, relevance, number of views, advertisements, and content. RESULTS: A total of 200 videos were analyzed, the total number of views was 5,589,345, with an average of 27,947 views per video. Hospitals and healthcare institutions were the source of 29% of the videos, independent individuals of BACKGROUND:
unknown credentials were the source of 18.5%, and health information websites were the source of 13.5% of the videos. Patients were the target audience in 72% of the videos, with students and healthcare practitioners the target audience in 26% and 11% of the videos, respectively. Advertisements were present in 19.5% of the videos, the majority of which were not healthcare related. Only 5.5% of the videos were misleading or endorsed alternative therapies. Treatments were discussed in 69% of the videos, with pathophysiology and complications of atrial fibrillation discussed in 56.5% and 50%, respectively. CONCLUSION: YouTube is a video-sharing resource with many videos on atrial fibrillation. Surprisingly, the majority of atrial fibrillation videos on YouTube are intended for patient education purposes. Healthcare institutions are the source of a significant number of videos, however the credibility of these resources can vary. Healthcare practitioners should be aware that YouTube can be a source of education resources for patients, however the variation in source credibility and a commonly agreed upon peer-review process and rating system raise concerns with the accuracy of information being accessed by patients. We have performed a similar study on heart failure YouTube videos, and in comparison more atrial fibrillation YouTube videos are targeted toward patients, likely due to significant financial incentives for therapeutics and interventions in certain parts of the world.
Canadian Cardiovascular Society (CCS) ePoster ATRIAL FIBRILLATION ABLATION Monday, October 24, 2016 377 FACTORS ASSOCIATED CARDIAC ELECTROPHYSIOLOGIST ASSESSMENT AND CATHETER ABLATION PROCEDURES IN PATIENTS WITH ATRIAL FIBRILLATION SM Singh, L Webster, D Ko, J Tu, H Wijeysundera Toronto, Ontario BACKGROUND: Atrial fibrillation (AF) ablation is accepted therapy for AF patients. Variation in the use of and factors associated with AF ablation have recently been reported. However, no study has evaluated factors associated with receiving a Cardiac Electrophysiologist assessment, a mandatory step prior to AF ablation. Furthermore, clinical and nonclinical factors associated with AF ablation in patients assessed by Electrophysiologists have also not been reported. This knowledge is vital to understand the source of variation in care of AF patients. METHODS: A cohort of patients 20 years and 80 years of age with a first-ever emergency department (ED) visit for AF between January 1st 2010 and December 31st 2012 in Ontario, Canada was identified using linked administrative databases. Patients were followed until death or March 31st 2015. Patients receiving either an Electrophysiologist