FR spots if consumers are happy or ‘hangry’

FR spots if consumers are happy or ‘hangry’

NEWS only handle one biometric modality at a time, while HART will allow border staff to include multiple data points in a single query, making it eas...

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NEWS only handle one biometric modality at a time, while HART will allow border staff to include multiple data points in a single query, making it easier to analyse potential matches and overcome individual data quality issues. DNA-matching is another potential but not confirmed application of HART, Nextgov reports. The DHS is still working through the legal implications of storing and sharing such sensitive data. HART, which is being built by Northrop Grumman in an initial $95 million contract, will be used to check the ID of people entering and leaving the US at airports, sea and land borders.

advertising

FR spots if consumers are happy or ‘hangry’

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oghurt manufacturer Yoplait has found a light-hearted way to apply facial recognition technology: it’s using FR in a new advertising campaign in Australia to detect whether consumers are happy or ‘hangry’. The ad campaign centres around a specially built display panel, located on Sydney’s George Street, that invites passers-by to “Smile or frown for a free smoothie”. The panel has a built-in camera that captures the person’s facial image, then uses a machine-learning algorithm to estimate their emotion. If the screen detects they are ‘hangry’, it directs them to a nearby vending machine where they can claim a free voucher for a Yoplait yoghurt smoothie from a local store. “It’s a fantastic way to engage with busy consumers,” said Ashley Taylor, head of creative solutions at Yoplait manufacturer JCDecaux. The company has collaborated with Lion Dairy & Drinks and advertising agencies AJF Partnership and Starcom to develop the ‘Fix your Hanger’ launch campaign. Starcom client service director, Anna Camuglia, said: “We were looking for a way to launch Yoplait Yoghurt Smoothie to ensure it’s a memorable experience. This Out-of-Home idea will literally stop people in the street. The interactions so far have evoked a few giggles.”

Yoplait’s facial recognition-driven adverts are attracting consumers.

November/December 2019

security

Deepfake videos easily fool face systems, researchers warn

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study from Switzerland’s Idiap Research Institute has highlighted how vulnerable facial recognition systems are to the growing scourge of ‘deepfake’ videos – with up to 95% of deepfakes remaining undetected by advanced FR systems. Deepfakes are videos or images where the original person’s face is switched to someone else, for a malicious purpose. In a paper published in October, Idiap researchers Pavel Korshunov and Sebastien Marcel warned there has been a surge of deepfakes, saying: “Such content has already led to the appearance of deliberate misinformation, coined ‘fake news’, which is impacting the political landscapes of several countries.” In response, the two researchers set out to find out how big a challenge these videos – which are essentially a deep morph of two original faces – pose to face recognition systems. In their study, titled Vulnerability of Face Recognition to Deep Morphing, they tested how well state-of-the-art biometric face recognition systems based on VGG and Facenet neural networks could detect publicly available Deepfake videos with faces morphed using a GAN (generative adversarial network)-based algorithm. Korshunov and Marcel found that the VGG and Facenet systems were highly vulnerable to the deep morph videos, recording 85.62% and 95% false acceptance rates respectively. As a result, they said: “This means methods for detecting these videos are necessary.” The researchers considered several baseline approaches for detecting deep morphs and found that an approach based on visual quality metrics (often used in presentation attack detection) led to the best performance, with 8.97% equal error rate. But they warn: “Our experiments demonstrate that GAN-generated deep morph videos are challenging for both face recognition systems and existing detection methods – and the further development of deep morphing technologies will make it even more so.” Their paper was presented at the International Conference on Biometrics for Borders. Idiap is an independent, non-profit research foundation based in Martigny, Switzerland. Continued on page 11...

EVENTS CALENDAR 26–27 November Verify 2019

Sydney, Australia This event will cover key subjects in identity and access management (IAM), including multi-factor authentication and biometrics, privileged access management, identity governance, automating IAM processes, consumer data rights compliance, blockchain and decentralised identity, and IAM privacy. More information: https://verify.coriniumintelligence.com/

3–4 December International Security Expo

Olympia, London, UK The International Security Expo (ISE) brings together government, industry, academia and end users in charge of regulation and procurement to debate current challenges and to source new security technologies and services. The event promises to feature over 300 exhibitors and suppliers, and over 1,000 products and services. New focus areas include international forensics and serious & organised crime. Speakers for 2019 include the FBI and the UK Cabinet Office and National Cyber Security Centre (NCSC). Access to ISE 2019 is by application, all registrations are vetted and photo ID is required on arrival. More information: https://www.internationalsecurityexpo.com/

31 March–3 April 2020 World Border Security Congress

Athens, Greece The World Border Security Congress is a high-level event where border management and security industry professionals will discuss the challenges faced in protecting borders, and the new technologies that contribute to this. The 2019 event attracted over 250 delegates from 52 countries. Provisional topics for 2020 include: the latest threats and challenges at the border; capacity building and training in border and migration management; understanding threats and challenges for maritime borders; pre-travel risk assessment and trusted travellers; and the developing role of biometrics in identity management and document fraud prevention. This will include examining the role of biometrics in managing identity and borders, and tackling widespread ‘under-documentation’ in the developing world. More information: http://world-border-congress.com/

5–8 April 2020 KNOW Identity

Las Vegas, USA This is a leading industry event focused on digital identity and trust in the data economy. The organisers are expecting over 2,000 attendees, 200-plus speakers and around 100 exhibitors. Key topics will include biometrics & multi-factor authentication; privileged access management; customer identity & access management (CIAM); identity resolution; data privacy & GDPR; and identity verification, KYC and customer onboarding. Speakers will include Roger Dingledine, cofounder of the Tor Project; researcher Ashkan Soltani, who is former chief technologist for the Federal Trade Commission; and Frank Lawrence, chief compliance officer at Facebook Payments. More information: https://www.knowidentity.com/

Biometric Technology Today

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