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Media relations—General
Labor
Relations
~S%STER' S TKES ES 0940 Crosby, B. C. Big business looks at labor: how major Now York City dailies viewed labor unrest in the 1880s and 1980s. (Wisconsin) Laissez-faire view on labor issues generally accepted. 0941 Lento, M. C. A profile of labor unions' use of public relations today. (Northern Illinois) Study to determine how much of union relations and com~aunicatlons was public relations.
LOBBYING P~ ~ Z I ~
ARTICLES
0942 Bottlers lobby to keep antltrusters at bay. Bus W (Jun 2) 36. Some senators receive 30 to 40 calls per day. 0943 Brandenburg, Robert. Another way to lobby. PRJ (Oct) 17. Example of grassroots support in industry-related legislation for Oklahoma Association of Realtors. 0944 Dougherty, Philip. Organization specialists in lobbying and trend analysis. NYT (Dec 18) 4:18. Agencies pool their talents on behalf of their clients. 0945 Hughey, Ann. Congress by caucus. Forbes (Feb 4) 36. Informal caucuses formed by special interest groups increase in influence and power. 0946 Keller, Bill. How news business lobbyists put their press on Congress but with mixed feelings. Presstlme (Sep) 14. A critical report of the lobbyist actlvltfes of the media and their associations. 0947 NAB chiefs decide on S o ~ n z e r as new top lobbyist. Brdst (~ar 3) 26. New National Association of Broadcasters lobbyist is picked. 0948 Postal lobbying efforts save publishers money. E&P (Jan 26) 40. h~A and A~NPA save member publishers about $5,900 apiece because of lobbying efforts. 0949 Rohan, Thomas. How to influence government. Ind W (Sep 29) 40. Local government people can have a major impact on bdslnesses and executives are learning the benefits of connection in local government. 0950 What's going on in Washington. Ch Times (Feb) 6. Of I0 most successful lobbying groups, 6 were business, 2 were consumer, 1 was union. DOCTORAL DISSERTATIONS 0951 O'Brlen, T. J. Grouplsm In American politics: an analysis of a religious interest group and a labor interest group. (Catholic) A ease study of two interest groups and their impact on the political process. 0952 Smith, R. A. Lobbying influence in Congress: processes and effects. (Rochester) Examines the influence of lobbying activities of an organization on declsion-maklng. MASTER'S THESES 0953 Phillips, T. E. B. The Washington lobbyists: a self-image analysis. (Georgia) A survey of Washington, D.C., lobbylsts.
MEDIA RELATIONS--GENERAL MAGAZINE ARTICLES
0954 Abbate, F. J. Training for the interview. PRJ ( ~ y ) 22. Begins with role playing. 0955 Bagdlklan, B. H. Conglomeratlon concentration and the media. J Com.m (Spr) 59. Examines the trend in the United States toward conglomeration and Joint ownership in both print industry and TV.
47
Media Relations--General 0956 Bonafede, Dom. The new political power of the press. WJR (Sap) 25. Television and politics are made for each other relying on contrived drama, anxfety-rldden rhetoric and theatrics. 0957 Detwiler, R. M. The new hidden persuaders. PRJ (Dec) 18. Discusses media manipulation, bottom llne communication and charges made by the media against public relations. 0958 ~icDougall, Kent. A business problem: bull market is bad news. WJR (Jul/Aug) 32. TV Journalists cannot expect business to continue supporting a medium that stereotypes it as "greedy, insensitive and antisocial." 0959 }brsh, W. W. The big blow up. PRJ (Aug) 19. Bad press following Mr. St. Helen's eruption challenges public relations. Continued in November issue. 0960 . The big blow up: part II. PRJ (Nov) 38. How Weyerhaeuser an-------~orpsthe of Engineers handled Mr. St. Helen's publicity crisis. 0961 ~ C i l l , Deborah. The new Journalism revisited. Atlantic (Dec) 91. Looks back on the evolution of 'new Journalism' and concludes it has not vanished, but now we're engrossed in Its spirit. 0962 Rosse, J. N. The decline of direct newspaper competition. J Co=nu (Spr) 65. Clalms new media changes in retailing, advertising and move to suburbs responsible for decline in the newspaper industry. 0963 Salant, R. S. Agnew plus ten. Co~---m& Law (141n) 45. A review of the media image iO years after attacks by Agnew. 0964 Smith, Anthony. Is objectivity obsolete? CJR (~Lay/Jun) 61. Journalists still wrestling with it. BOOKS 0965 Boyd-Barrett, Oliver. The international news sgencles. Beverly Hills, CA: Sage, 280 pp. A scholarly examination of the relatlonshlp of the 'Big Four' international news agencies. 0966 Compaine, B. M. & others. Who owns the media?: concentration of o~mership in the mass communications industry. New York: Cream, 369 pp. 0967 Emery, Michael & T. C. Smythe. Readings in mass communications: concepts and Issues in the mass media. Dubuque, IA: B r o ~ , 584 pp. A collection of short articles. 0968 ~httelhart, Armand. Mass media: ideologies and the revolutionary movement. Atlantic Highlands, NJ: Humanities, 288 pp. Influence of the mass media. DOCTORAL DISSERTATION 0969 }~cKuon, M. B. Social eo~munleation and the mass policy agenda. (Michigan) Examines the roots of short-term shifts fn the public's agenda orientation for a period of 15 years, with ~mphasls on the part played by the mass media.
MEDIA llELATIONS--PI~INT }~GAZINE ARTICLES
0970 Anderson, L. B. Dew Jones: where Journalists become executives. WJR (Jul/Aug) 38. Analyzes the Wall Street Journal as a prosperous business firm. 0971 Bogart, Leo. The '80s: readership. Presstlm.e (Jan) 24. Newspapers must meet the challenges from changing lifestyles and competition from other media if they wish to retain readership. 0972 Coulson, D. C. Antitrust law and the media: making the newspapers safe for democracy. JO (Spr) 79. Acceleration of concentration of media is growing concern.
48
Relations
~S%STER' S TKES ES 0940 Crosby, B. C. Big business looks at labor: how major Now York City dailies viewed labor unrest in the 1880s and 1980s. (Wisconsin) Laissez-faire view on labor issues generally accepted. 0941 Lento, M. C. A profile of labor unions' use of public relations today. (Northern Illinois) Study to determine how much of union relations and com~aunicatlons was public relations.
LOBBYING P~ ~ Z I ~
ARTICLES
0942 Bottlers lobby to keep antltrusters at bay. Bus W (Jun 2) 36. Some senators receive 30 to 40 calls per day. 0943 Brandenburg, Robert. Another way to lobby. PRJ (Oct) 17. Example of grassroots support in industry-related legislation for Oklahoma Association of Realtors. 0944 Dougherty, Philip. Organization specialists in lobbying and trend analysis. NYT (Dec 18) 4:18. Agencies pool their talents on behalf of their clients. 0945 Hughey, Ann. Congress by caucus. Forbes (Feb 4) 36. Informal caucuses formed by special interest groups increase in influence and power. 0946 Keller, Bill. How news business lobbyists put their press on Congress but with mixed feelings. Presstlme (Sep) 14. A critical report of the lobbyist actlvltfes of the media and their associations. 0947 NAB chiefs decide on S o ~ n z e r as new top lobbyist. Brdst (~ar 3) 26. New National Association of Broadcasters lobbyist is picked. 0948 Postal lobbying efforts save publishers money. E&P (Jan 26) 40. h~A and A~NPA save member publishers about $5,900 apiece because of lobbying efforts. 0949 Rohan, Thomas. How to influence government. Ind W (Sep 29) 40. Local government people can have a major impact on bdslnesses and executives are learning the benefits of connection in local government. 0950 What's going on in Washington. Ch Times (Feb) 6. Of I0 most successful lobbying groups, 6 were business, 2 were consumer, 1 was union. DOCTORAL DISSERTATIONS 0951 O'Brlen, T. J. Grouplsm In American politics: an analysis of a religious interest group and a labor interest group. (Catholic) A ease study of two interest groups and their impact on the political process. 0952 Smith, R. A. Lobbying influence in Congress: processes and effects. (Rochester) Examines the influence of lobbying activities of an organization on declsion-maklng. MASTER'S THESES 0953 Phillips, T. E. B. The Washington lobbyists: a self-image analysis. (Georgia) A survey of Washington, D.C., lobbylsts.
MEDIA RELATIONS--GENERAL MAGAZINE ARTICLES
0954 Abbate, F. J. Training for the interview. PRJ ( ~ y ) 22. Begins with role playing. 0955 Bagdlklan, B. H. Conglomeratlon concentration and the media. J Com.m (Spr) 59. Examines the trend in the United States toward conglomeration and Joint ownership in both print industry and TV.
47
Media Relations--General 0956 Bonafede, Dom. The new political power of the press. WJR (Sap) 25. Television and politics are made for each other relying on contrived drama, anxfety-rldden rhetoric and theatrics. 0957 Detwiler, R. M. The new hidden persuaders. PRJ (Dec) 18. Discusses media manipulation, bottom llne communication and charges made by the media against public relations. 0958 ~icDougall, Kent. A business problem: bull market is bad news. WJR (Jul/Aug) 32. TV Journalists cannot expect business to continue supporting a medium that stereotypes it as "greedy, insensitive and antisocial." 0959 }brsh, W. W. The big blow up. PRJ (Aug) 19. Bad press following Mr. St. Helen's eruption challenges public relations. Continued in November issue. 0960 . The big blow up: part II. PRJ (Nov) 38. How Weyerhaeuser an-------~orpsthe of Engineers handled Mr. St. Helen's publicity crisis. 0961 ~ C i l l , Deborah. The new Journalism revisited. Atlantic (Dec) 91. Looks back on the evolution of 'new Journalism' and concludes it has not vanished, but now we're engrossed in Its spirit. 0962 Rosse, J. N. The decline of direct newspaper competition. J Co=nu (Spr) 65. Clalms new media changes in retailing, advertising and move to suburbs responsible for decline in the newspaper industry. 0963 Salant, R. S. Agnew plus ten. Co~---m& Law (141n) 45. A review of the media image iO years after attacks by Agnew. 0964 Smith, Anthony. Is objectivity obsolete? CJR (~Lay/Jun) 61. Journalists still wrestling with it. BOOKS 0965 Boyd-Barrett, Oliver. The international news sgencles. Beverly Hills, CA: Sage, 280 pp. A scholarly examination of the relatlonshlp of the 'Big Four' international news agencies. 0966 Compaine, B. M. & others. Who owns the media?: concentration of o~mership in the mass communications industry. New York: Cream, 369 pp. 0967 Emery, Michael & T. C. Smythe. Readings in mass communications: concepts and Issues in the mass media. Dubuque, IA: B r o ~ , 584 pp. A collection of short articles. 0968 ~httelhart, Armand. Mass media: ideologies and the revolutionary movement. Atlantic Highlands, NJ: Humanities, 288 pp. Influence of the mass media. DOCTORAL DISSERTATION 0969 }~cKuon, M. B. Social eo~munleation and the mass policy agenda. (Michigan) Examines the roots of short-term shifts fn the public's agenda orientation for a period of 15 years, with ~mphasls on the part played by the mass media.
MEDIA llELATIONS--PI~INT }~GAZINE ARTICLES
0970 Anderson, L. B. Dew Jones: where Journalists become executives. WJR (Jul/Aug) 38. Analyzes the Wall Street Journal as a prosperous business firm. 0971 Bogart, Leo. The '80s: readership. Presstlm.e (Jan) 24. Newspapers must meet the challenges from changing lifestyles and competition from other media if they wish to retain readership. 0972 Coulson, D. C. Antitrust law and the media: making the newspapers safe for democracy. JO (Spr) 79. Acceleration of concentration of media is growing concern.
48