President's page the expanding audio-visual scene

President's page the expanding audio-visual scene

AMERICAN ASSOCIATION OF ORTHODONTISTS President’s page The expanding audio-visual scene TH E Audio-visual Library- I’rogram of thtl Amcricati Assoc...

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AMERICAN

ASSOCIATION

OF ORTHODONTISTS

President’s page The expanding audio-visual scene TH E Audio-visual Library- I’rogram of thtl Amcricati Association 0I’ ()rthodentists has been an outstanding success. Thurc+ore, thr new t~spanding andiovisual scene should he no exception. The first, sequences in the new series of audio-visual clinics have bectr J)t+ ~)ared by The C. V. Rlosby Company of St. Louis, Missouri, and will be available irt the Dalla,s meeting, augmenting the Library R.ental Program. Subjects havcl been selected and approved by the Audio-visual Committee of the C’ouncil on Orthodontic Education of the American Association of Orthodontists. In order to provide a, program of con~tinuing audio-visual education, t ht. Association will offer these clinics on an annual subscription basis. In addition to two 7 minute patient-educat.iorr films, the orthodontist can solcct any two of six scientific clinics being offered the first :-ear. Five of the first six clinics are 15 minute presentations, and the sixth funs for apJ)roximateI>. 70 minutes. These arc trchnicall~ accurate films, written by mctnbcr*s of th(b Association, and t,hey are being produced by professionals in the audio-visual field. The Audio-visual Committee is very enthusiastic about their tt’chrri(~al VScc~llcncc and their \.alue as an effecbivc method of continuing professional and patient education. This entire series is produced in full color on $5 mm. single-frxrne sountl filmstrips. They are shown on a TV t.ypc of filmstrip viewer which is complctt4)automatic, once it is start,cd. Pictures change in perfect synchronization with the sound, with no audible tom>. With patient education becoming an indispensable instrument, ol’ orthodontics, the Association has recommended t,he inclusion of two patient-ctlucat.ion progr;lIlls. “1Tndcrstanding Orthodontics” is A dynamic film for parents, which describes orthodontic needs with maximum clarity and effectircncss, using terms and language that the layman understands. “Tooth Be or Not Tooth Bo,” it filtn I’or teen-agcrs. is a cleverly illustrat,ed car%oon-type presentation written in the* vrrnacular~ of today’s teen-agers. Roth are 7 minut,e films which carefully avoid mention of itrty J)articnla.r orthodontic tc~ctrnique. The films are designed to r*(‘inforce the orthodontist’s case presentation and to tell t,he story more caotnpletcl! than can be done in a verbal cspIanat)ion alone. An assistant, can show fhcl films while the orthodontist proceeds with other work. The first sis scientific clinics to be offered are as follows: “Roentgenographic by ( ‘cphalotnetrics” by Cecil C. StcinPr: “Thr Rationale for Serial Estrartion”

Warren R. Mayne; “Abnormal Tongue Function” by Robert E. Jloycrs; “~1 Modified Johnson Twin Archwire Technique” by Faustin N. Wcber ; “The Jise of Light Differential Forces in Orthodontics” by Joseph R.. Jarabak; :rrr(t ” I,imited Orthodontics” by T. BI. Graber. These film clinics are very reasonably priced at $25.00 for each 45 minrrtc scientific film. The patient-education films are priced at $47.50 each. 1\ TV type of ricwcr which projects a clear, brilliant picture, cvcn in a full> lighted room or office, is available as part of the scrvicc. i\ suhscribcr may Srthstitutc a filmstrip projector which contains its own built-in screcrr for desk-top showings and offers brilliant large-screen projection for large audicnccs. Chairman T. 31. (iraber and his Committee, The C. V. Ilosh,v (‘(rrrrJrirtr>7, .I. A. 0. Nsccntivc Secretary ,James E. Brophy, and the Central OfYic~~staff have been tireless in their dedication to the Audio-visual l,ihrarF Pr*og:.1’atn. The essayists of the Audio-visual Program are responsible for* the high lc\~>l of these outstanding educational slide-tape sequences. The entire praograrn has convinced your President, tlrc (.“onncil on Orthodontic Education, and the Audio-visual Committee that the WC of this medium should be expanded to make this material available for professional, public, and patient cducat,ion. Further information will appear in the ;IOIWS,IL or IVPrr3.slefter. The Association will provide a special room for the unveiling of this IIW audio-visual expanding program at the Dallas meeting. This is in keeping with the remarks in my inaugural rrrcssag(bat the C’lricago relations is anothrr* important~ prohltm of rrict~tiri~~~ h : “T’ulrlic and profrssional which we must continue to be cognizant. WC must strive for the lwttrmmt 01’ our public and professional image-how lay people and other professions look at us and appraise us.” This rrprcsents your Association’s efforts to moder*nizc OUI methods and l~rowdcn our scrricc to ortliodontics, the dcrrtal pro fcssiorr, arid prrhlic health. Job 11 ll?. A’ichntond