strategies
for
change
technical
is evaluated
or in
managerial
Teaching
Performance and pany of Successful Programmes, SENKER,
PETER
HALL,
SENKER
Science
University
Policy
of
Features JACQUELINE
and
ANDREW
Research
Sussex,
concerned
Com-
Unit,
(1993),
91
pp.,
with
to find
work
Henderson
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nomics).
Many
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covered
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Squandered and
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RAY PUFFITT, Longman
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marketing
UK
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for pp.,
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Explains
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reading
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68
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issue.
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98 pp.,
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easy value
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University
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E40.00
the
1992-93,
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The such
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of performance
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and individuals). A useful,
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UFC (19931,
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price
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LEVERICK and
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GENE
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Highwire
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product
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given
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(1992),
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(1993).
pp.,
in Developing
Edited
Women
Brad-
266
perspective
are
Education
and
Answer: Inc
issues
University
can
more
better
EDGAR J. RIDLEY,
Press
international tries:
Dun
Productivity,
World
reverse
book:
for
(1993),
in An African
Africa
is
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rather
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of
Perhaps
by changing
risk
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statistics
Corporation
provided
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not. A readable
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JOSEPH W. DUNCAN and
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Bank
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for the 21st
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of
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pp.,
effect
‘Collaboration
could
range
and
ment’;
be
Statistical
227
DEREK BISSELL, Chapman
Turkey:
44 pp., E40.00.
in
(1993),
Methods
$14.95.
of brand-
Brand
McGraw-Hill
A very
dimen-
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Action:
GRAHAM HANKINSON
COWKING,
and
increasingly
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in
and
marketing
becoming
important
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presentation
Another
Branding
the
‘customers’
ing,
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(CTT),
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environment
Competitive
impending
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contained
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MANSER,
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context
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approach
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issues
indicators
[hard],
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same
environment
195 pp.,
the role and
her
Dividend:
the ROGER
(1993),
Business
to the
of Hazel
The
a NEGATIVE
development
no reference
ting Alternative
market
E20.00.
economic
but surprising
E15.99 references
Vol.
27
into
Higher (1993),
Educa217 pp.,
(soft).
(Again
many
to
power
than
August
1994