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Subject index to volume 12
Subject Index to Volume 12 Exporting Firms Based on Their Degree of Internationalization, Differences Among (Cavusgil), 195 Exports in the Strategy of Multinational Enterprises (Buckley, Pearce), 209 Information Acquisition and Export Entry Decisions in Small Firms (Reid), 141 Management Learning Styles as a Predictor of Export Behavior and Performance, Model of (Sood, Adams), 169 Product Acceptance by Middlemen in Export Channels (Angelmar, Pras), 227 Technology Profiles and Export Marketing Strategies, (Suzman, Wortzel), 183
BRAND ATTJTUDE Measures of Brand Attitude: Are Cognitive Structure Approaches ReaJly Needed? (Gresham, Bush, Davis), 353 BRAND CHOICE Brand Choice and Varying Quantity of lnformation (Patton, EJ), 75 A Longitudinal Test of Price Effects on Brand Choice Behavior (Motes, Castleberry, Motes), 493 BUSINESS RESEARCH Statistical Conclusion Validity in Experimental Designs Used in Business Research (Milligan, McFillen), 437
FINANCIAL PROFILES Financial Profiles and the Disclosure of Expenditures for Socially Responsible Purposes (Mills, Gardner), 407
CAUSAL MODELING Jntroduction to Special Section on Causal Modeling (Da&n), 271 Issues in Fitting Theoretical and Measurement Models in Marketing (Darden, Carlson, Hampton), 273 Nested Model Comparison with Structure Models to Analyze Group Differences: Exploratory Analysis of Buying Style Items (Clogg, Munch), 319 Unidimensional Measurement and Structural Equation Models with Latent Variables (Danes, Mann), 337 Use of Incremental Goodness of Fit Indices in Structural Equation Models in Marketing Research, The (Sawyer, Page, Jr.) 297
INTERNATIONAL BANKING International Bank Lending: Political Risk and Portfolio Diversification (Conybeare), 363 INTERNATIONAL SECURJTJES Inflation, Currency Exchange Rates, and the International Securities Market (Lewellen, Ang), 97 INVESTMENT TRUSTS Financial Determinants of Systematic Risk in Real Estate Jnvestment Trusts (Patel, Olsen), 481
CONSUMPTION Experience Seeking: A Subjectivist Perspective of Consumption (Hirschman), 115
LOGJT ANALYSIS An Application of Logit Analysis to Prediction of Merger Targets (Dietrich, Sorenson), 393
EXPORT/IMPORT STRATEGIES Anatomy of the Korean General Trading Company, The (Cho), 241 Countertrade: Forms, Motives, Pitfalls, and Negotiation Requisites, (Khoury), 257 Export/Import Strategies: An Introduction (Ronkainen), 137
MARKETING MANAGEMENT Adapting Consumer Products to LesserDeveloped Markets (Still, Hill), 51 Intergeneration Differences in Consumer Behavior: Some Evidence from a Developing Country (Dholakia), 19 523
Marketing Management in Less-Developed Countries: Introduction (Kaynak, Samli), 1 Marketing Practices in Less-Developed Countries (Samli, Kaynak), 5 Perceived Buyer Satisfaction and Selling Pressure Versus Pricing Policy: A Comparative Study of Retailers in Ten Developing Countries (Jacobs, Worthley, Keown), 63 Transfer of Management Knowhow to Developing Countries: An Empirical Investigation (Cavusgil, Yavas), 35
MARKET MODEL Electric Utility Returns and the Market Model (Beedles), 463
RANDOM COEFFICIENT Random Coefficient and Errors-in-Variables Models for Beta Estimates: Methods and Applications (Lee), 505
524
RESTRICTIONS Short Sales Restrictions and Market Line (Schnabel),
the 87
RETAIL CHOICE Parameter Nonstationarity in Retail Models (Ghosh), 425
Security
Choice
SALES MANAGEMENT Comparative Evaluation of Empirical Response Functions in Sales Management Decision Making (LaForge, Cravens, Ranney), 377 BOOK REVIEWS A Survey of Present Practices in Recognizing Revenues, Expenses, Gains, and Losses by Henry R. Jaenicke (Bazley), 403 Economic Decisions Under Inflation: The Impact of Accounting Measurement Errors by Stephen M. Cross (Morris), 517
BRAND ATTJTUDE Measures of Brand Attitude: Are Cognitive Structure Approaches ReaJly Needed? (Gresham, Bush, Davis), 353 BRAND CHOICE Brand Choice and Varying Quantity of lnformation (Patton, EJ), 75 A Longitudinal Test of Price Effects on Brand Choice Behavior (Motes, Castleberry, Motes), 493 BUSINESS RESEARCH Statistical Conclusion Validity in Experimental Designs Used in Business Research (Milligan, McFillen), 437
FINANCIAL PROFILES Financial Profiles and the Disclosure of Expenditures for Socially Responsible Purposes (Mills, Gardner), 407
CAUSAL MODELING Jntroduction to Special Section on Causal Modeling (Da&n), 271 Issues in Fitting Theoretical and Measurement Models in Marketing (Darden, Carlson, Hampton), 273 Nested Model Comparison with Structure Models to Analyze Group Differences: Exploratory Analysis of Buying Style Items (Clogg, Munch), 319 Unidimensional Measurement and Structural Equation Models with Latent Variables (Danes, Mann), 337 Use of Incremental Goodness of Fit Indices in Structural Equation Models in Marketing Research, The (Sawyer, Page, Jr.) 297
INTERNATIONAL BANKING International Bank Lending: Political Risk and Portfolio Diversification (Conybeare), 363 INTERNATIONAL SECURJTJES Inflation, Currency Exchange Rates, and the International Securities Market (Lewellen, Ang), 97 INVESTMENT TRUSTS Financial Determinants of Systematic Risk in Real Estate Jnvestment Trusts (Patel, Olsen), 481
CONSUMPTION Experience Seeking: A Subjectivist Perspective of Consumption (Hirschman), 115
LOGJT ANALYSIS An Application of Logit Analysis to Prediction of Merger Targets (Dietrich, Sorenson), 393
EXPORT/IMPORT STRATEGIES Anatomy of the Korean General Trading Company, The (Cho), 241 Countertrade: Forms, Motives, Pitfalls, and Negotiation Requisites, (Khoury), 257 Export/Import Strategies: An Introduction (Ronkainen), 137
MARKETING MANAGEMENT Adapting Consumer Products to LesserDeveloped Markets (Still, Hill), 51 Intergeneration Differences in Consumer Behavior: Some Evidence from a Developing Country (Dholakia), 19 523
Marketing Management in Less-Developed Countries: Introduction (Kaynak, Samli), 1 Marketing Practices in Less-Developed Countries (Samli, Kaynak), 5 Perceived Buyer Satisfaction and Selling Pressure Versus Pricing Policy: A Comparative Study of Retailers in Ten Developing Countries (Jacobs, Worthley, Keown), 63 Transfer of Management Knowhow to Developing Countries: An Empirical Investigation (Cavusgil, Yavas), 35
MARKET MODEL Electric Utility Returns and the Market Model (Beedles), 463
RANDOM COEFFICIENT Random Coefficient and Errors-in-Variables Models for Beta Estimates: Methods and Applications (Lee), 505
524
RESTRICTIONS Short Sales Restrictions and Market Line (Schnabel),
the 87
RETAIL CHOICE Parameter Nonstationarity in Retail Models (Ghosh), 425
Security
Choice
SALES MANAGEMENT Comparative Evaluation of Empirical Response Functions in Sales Management Decision Making (LaForge, Cravens, Ranney), 377 BOOK REVIEWS A Survey of Present Practices in Recognizing Revenues, Expenses, Gains, and Losses by Henry R. Jaenicke (Bazley), 403 Economic Decisions Under Inflation: The Impact of Accounting Measurement Errors by Stephen M. Cross (Morris), 517