- Email: [email protected]
Journal of business research
Call for Papers Journal of Business Research
Special Section on Marketing JBR will be publishing a special marketing research are solicited 1) 2) 3) 4) 5) 6) 7) 8)
Research
Section on marketing research. in the following areas:
Marketing research design. New techniques in information collection. Measurement of individual and organizational market Experimentation and simulation in marketing. Analysis of marketing data. Causal analysis in marketing research. Forecasting and market projection. Social and ethical issues in marketing research.
Papers
related
to
behavior.
Submitted papers should have a strong emphasis on application, implementation and empirical testing of research concepts and methods. All manuscripts will be refereed. Papers should not exceed 15 double-spaced typewritten pages (including tables, figures and appendices). The editor
for this special
section
is:
Peter Hammann Abteilung fur Wirtschaftswissenschaft Ruhr-Universitaet Bochum Postfach 102148 GC 4/156 D-4630 Bochum I West Germany Intention to submit a paper, including a brief description of the purposed paper, should be sent to the editor as soon as possible. Completed papers should be submitted to the editor by March 1.5, 1987.
459
Special Section on Marketing JBR will be publishing a special marketing research are solicited 1) 2) 3) 4) 5) 6) 7) 8)
Research
Section on marketing research. in the following areas:
Marketing research design. New techniques in information collection. Measurement of individual and organizational market Experimentation and simulation in marketing. Analysis of marketing data. Causal analysis in marketing research. Forecasting and market projection. Social and ethical issues in marketing research.
Papers
related
to
behavior.
Submitted papers should have a strong emphasis on application, implementation and empirical testing of research concepts and methods. All manuscripts will be refereed. Papers should not exceed 15 double-spaced typewritten pages (including tables, figures and appendices). The editor
for this special
section
is:
Peter Hammann Abteilung fur Wirtschaftswissenschaft Ruhr-Universitaet Bochum Postfach 102148 GC 4/156 D-4630 Bochum I West Germany Intention to submit a paper, including a brief description of the purposed paper, should be sent to the editor as soon as possible. Completed papers should be submitted to the editor by March 1.5, 1987.
459