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July 2008 New Products & Services
NEW PRODUCTS & SERVICES Product descriptions, including nutritional analyses, are based on promotions furnished by the manufacturer or supplier. Publication of an announcement in New Products & Services is not an endorsement by the American Dietetic Association of the product or supplier. Press releases for new products/services will be considered for publication. Please send submissions to ADA Journal advertising sales representatives Roxana Aldea (East) at 212-633-3160, [email protected], or Elaine McNee (Mid-West/West/South) at 212-462-1997, [email protected].
Fresh Mushrooms: Nature’s Hidden Treasure Mushroom Council Mushrooms may be nature’s hidden treasure when it comes to helping meet vitamin D needs. A serving of just 4 to 5 mushrooms has 4% of the Daily Value (DV) of vitamin D—and preliminary research suggests that the process of "enriching" mushrooms by briefly exposing mushrooms grown in the dark to light for 5 minutes may boost vitamin D levels. While most people recognize Vitamin D is essential for healthy teeth and bones, few know vitamin D may help support a healthy immune system; protect against some cancers; and perhaps decrease the risk of chronic diseases, including heart disease, type 1 diabetes, rheumatoid arthritis, and multiple sclerosis. For recipes and information about the health benefits of mushrooms, visit www.mushroominfo.com.
SnackSense Frito-Lay As part of their long-standing commitment to health and wellness, Frito-Lay recognizes that health professionals play an important role in ensuring that consumers are well-informed about the food choices they make. To that end, Frito-Lay has introduced www.snacksense.com, a Web site dedicated to health professionals that features information and tools to help consumers understand how snacking and snack foods can fit into a healthier lifestyle. The site includes resources about the role of snacking in a healthful diet;
the science behind good fat; the truth about chips; and the history of health and wellness at Frito-Lay. Additionally, the new Web site features downloadable information for use by health professionals when discussing these topics with patients and clients.
Sipahh Milk Flavoring Straws The Jel Sert Company Sipahh Milk Flavoring Straws are designed to encourage milk drinking and help position milk as the drink of choice for children and adolescents. Each straw contains flavor beads that dissolve into chocolate, strawberry, banana, and cookies & cream flavors—with only 15 calories and 2 grams of sugar. A Sipahh straw and an 8 fl. oz. glass of 2% milk contain less sugar than many popular soft drinks, flavorings syrups, and mixes. For more information, visit /www.jelsert.com/sipahh/.
SOYJOY Continuing Education Pharmavite As part of its commitment to health, SOYJOY is offering five free continuing professional education credits (CPEUs) for registered dietitians (RDs) and dietetic technicians, registered (DTRs). Created by nutrition experts and approved by the Commission on Dietetic Registration (CDR), the two courses, "Soy and Health" and "Soy Nutrition Basics," offer learning activities, online tests, and certificates of completion. The first course, "Soy and Health," provides an introduction and overview of soy and its positive impact on health, while the second, "Soy Nutrition Basics: Composition, Processing and Soy Foods," provides an introduction and overview of soy nutrition basics, including soy composition, processing and soy foods. For more information, please visit www.SOYJOY.com.
Probiotic Wellness Bars Attune Foods Attune Foods introduces two new Probiotic Wellness Bars—Dark Chocolate and Mango Peach. These all-natural daily wellness bars contain five times the beneficial cultures found in yogurt, combining the health, great-taste, and portability important to healthy, active lifestyles. Attune Dark Chocolate Probiotic Wellness Bars provide the health benefits of dark chocolate, as each 20-gram bar has 68 percent cocoa content with less than 100 calories and is an excellent source of calcium, while also being made with vegan and gluten-free ingredients. Attune Mango Peach Granola Probiotic Wellness Bars are a good source of protein and have 3 grams of fiber. Each 40-gram bar has 170 calories and is an excellent source of calcium. To find Attune wellness products, visit www.attunefoods.com.
FiberOne Yogurt Yoplait General Mills, the makers of Yoplait and Fiber One cereal, has introduced a new high-fiber yogurt. It is a smooth, creamy yogurt to help your patients get the fiber they need with the Yoplait taste they’ll love. Fiber One yogurt provides 5 grams of fiber from naturally sourced inulin. Fiber One yogurt is also a good source of calcium, vitamins A and D and provides live and active cultures, all for 80 calories. Available in six packs of 4 oz cups of Strawberry or 2-flavor six packs of Strawberry/Peach, Key Lime Pie/Vanilla and Peach/Vanilla. For additional information, visit www.fiberone.com.
July 2008 ● Journal of the AMERICAN DIETETIC ASSOCIATION
1265
Fresh Mushrooms: Nature’s Hidden Treasure Mushroom Council Mushrooms may be nature’s hidden treasure when it comes to helping meet vitamin D needs. A serving of just 4 to 5 mushrooms has 4% of the Daily Value (DV) of vitamin D—and preliminary research suggests that the process of "enriching" mushrooms by briefly exposing mushrooms grown in the dark to light for 5 minutes may boost vitamin D levels. While most people recognize Vitamin D is essential for healthy teeth and bones, few know vitamin D may help support a healthy immune system; protect against some cancers; and perhaps decrease the risk of chronic diseases, including heart disease, type 1 diabetes, rheumatoid arthritis, and multiple sclerosis. For recipes and information about the health benefits of mushrooms, visit www.mushroominfo.com.
SnackSense Frito-Lay As part of their long-standing commitment to health and wellness, Frito-Lay recognizes that health professionals play an important role in ensuring that consumers are well-informed about the food choices they make. To that end, Frito-Lay has introduced www.snacksense.com, a Web site dedicated to health professionals that features information and tools to help consumers understand how snacking and snack foods can fit into a healthier lifestyle. The site includes resources about the role of snacking in a healthful diet;
the science behind good fat; the truth about chips; and the history of health and wellness at Frito-Lay. Additionally, the new Web site features downloadable information for use by health professionals when discussing these topics with patients and clients.
Sipahh Milk Flavoring Straws The Jel Sert Company Sipahh Milk Flavoring Straws are designed to encourage milk drinking and help position milk as the drink of choice for children and adolescents. Each straw contains flavor beads that dissolve into chocolate, strawberry, banana, and cookies & cream flavors—with only 15 calories and 2 grams of sugar. A Sipahh straw and an 8 fl. oz. glass of 2% milk contain less sugar than many popular soft drinks, flavorings syrups, and mixes. For more information, visit /www.jelsert.com/sipahh/.
SOYJOY Continuing Education Pharmavite As part of its commitment to health, SOYJOY is offering five free continuing professional education credits (CPEUs) for registered dietitians (RDs) and dietetic technicians, registered (DTRs). Created by nutrition experts and approved by the Commission on Dietetic Registration (CDR), the two courses, "Soy and Health" and "Soy Nutrition Basics," offer learning activities, online tests, and certificates of completion. The first course, "Soy and Health," provides an introduction and overview of soy and its positive impact on health, while the second, "Soy Nutrition Basics: Composition, Processing and Soy Foods," provides an introduction and overview of soy nutrition basics, including soy composition, processing and soy foods. For more information, please visit www.SOYJOY.com.
Probiotic Wellness Bars Attune Foods Attune Foods introduces two new Probiotic Wellness Bars—Dark Chocolate and Mango Peach. These all-natural daily wellness bars contain five times the beneficial cultures found in yogurt, combining the health, great-taste, and portability important to healthy, active lifestyles. Attune Dark Chocolate Probiotic Wellness Bars provide the health benefits of dark chocolate, as each 20-gram bar has 68 percent cocoa content with less than 100 calories and is an excellent source of calcium, while also being made with vegan and gluten-free ingredients. Attune Mango Peach Granola Probiotic Wellness Bars are a good source of protein and have 3 grams of fiber. Each 40-gram bar has 170 calories and is an excellent source of calcium. To find Attune wellness products, visit www.attunefoods.com.
FiberOne Yogurt Yoplait General Mills, the makers of Yoplait and Fiber One cereal, has introduced a new high-fiber yogurt. It is a smooth, creamy yogurt to help your patients get the fiber they need with the Yoplait taste they’ll love. Fiber One yogurt provides 5 grams of fiber from naturally sourced inulin. Fiber One yogurt is also a good source of calcium, vitamins A and D and provides live and active cultures, all for 80 calories. Available in six packs of 4 oz cups of Strawberry or 2-flavor six packs of Strawberry/Peach, Key Lime Pie/Vanilla and Peach/Vanilla. For additional information, visit www.fiberone.com.
July 2008 ● Journal of the AMERICAN DIETETIC ASSOCIATION
1265