- Email: [email protected]
National Poison Prevention Week-1970
LOCKED UP POISONS / PREVENT TRAGEDY • See Your Pharmacist
/
NATIONAL POISON PREVENTION WEEK MARCH 15·21, 1970
The beige and brown bumper sticker for National Poison Prevention Week is included in the APhA kit.
National Poison Prevention Week -1970 T he amazing accomplishments of America's astronauts and the responsibilities of adults to help prevent accidental poisonings among children have prompted the themes for the ninth annual observance of National Poison Prevention Week 1970. Selecting a quotation from astronaut Colonel Edwin Aldrin, the National Planning Council for NPPW has produced an institutional advertisement that it will send to most of the news-
papers in the country for use during NPPW March 15-21, 1970. The Aldrin quote notes ". . . the insatiable curiosity . . . to explore the unknown . . ." and the ad explains that the men who have gone to the moon have spent years in training for their mission and have been given all the necessary equipment. A child, on the other hand, the ad notes, does not have the training and education necessary to cope with po-
national poison prevention week order form Order Desk American Pharmaceutical Association 2215 Constitution Avenue, N.W. Washington, DC 20037 Gentlemen: Please send me the National Poison Prevention Week materials indicated below. Enclosed is my payment in the amount of $ • Orders totaling less than $10 must be accompanied by payment. Quantity • National Poison Prevention Week Kit ($3) • National Poison Prevention Week Poster Single Poster-free 25 Posters-$2 100 Posters-$7 500 Posters-$30 1,000 Posters-$50 • National Poison Prevention Week Bumper Sticker 25 stickers-$5 100 stickers-$15 Enroll me as a subscriber to the 1970 APhA Public Relations Service. I understand I wiD receive the NPPW kit and a National Pharmacy Week kit, both for $5. Payment is enclosed. Name _____________________________________________________ Skeet ___________________________________________________ City - - - - - - - - - S t a t e - - - - - -_ _ Zip Code ______
-----------------------------------_. 42
Journal of the AMERICAN PHARMACEUTICAL ASSOCIATION
tential poisoning hazards in the "inner space" of his home, and is dependent for his protection on adult intelligence, experience and supervision. The advertisement will be included in repro proof form in the APhA NPPW kit for pharmacists to give to their local editors. Adult responsibility also is pointed up in the dramatic red, white and black poster that APhA has developed for the 1970 observance. The poster states-"For every child accidentally poisoned each year, there is an adult responsible. Are you a responsible adult?" The poster comes in a new size, 11 inches wide by 17 inches high, and replaces the horizontal display streamer issued by APhA for past observances. Single copies will be included in the APhA NPPW kit; single and bulk quantities may be ordered separately using the order form on this page. In addition to the ad mat reproproof and the poster, the NPPW kit will contain a counter card, bumper sticker, news release, editorial, fact sheet, speech, proc1:amations for state and local officials, radio and television copy, a list of NPPW materials available throughout the country and other items. The material can be used by pharmacists and their organizations for year-round institutional and professional advertising in addition to the NPPW observance. The television announcements can be used alone or in conjunction with the colored slide sent to all television stations by the National Planning Council. (Pharmacists who wish to personally deliver slides to their local stations should request them from the APhA communications division.) The NPPW kit is the first installment of the 1970 APhA Public Relations Service. Those wishing to subscribe to the service-at a savingsmay use the order form. As a PRS subscriber, members receive an NPPW kit and a National Pharmacy Week kit for $5, a savings of $1 over the $6 total price of the two kits if purchased separately during the year.
1
/
NATIONAL POISON PREVENTION WEEK MARCH 15·21, 1970
The beige and brown bumper sticker for National Poison Prevention Week is included in the APhA kit.
National Poison Prevention Week -1970 T he amazing accomplishments of America's astronauts and the responsibilities of adults to help prevent accidental poisonings among children have prompted the themes for the ninth annual observance of National Poison Prevention Week 1970. Selecting a quotation from astronaut Colonel Edwin Aldrin, the National Planning Council for NPPW has produced an institutional advertisement that it will send to most of the news-
papers in the country for use during NPPW March 15-21, 1970. The Aldrin quote notes ". . . the insatiable curiosity . . . to explore the unknown . . ." and the ad explains that the men who have gone to the moon have spent years in training for their mission and have been given all the necessary equipment. A child, on the other hand, the ad notes, does not have the training and education necessary to cope with po-
national poison prevention week order form Order Desk American Pharmaceutical Association 2215 Constitution Avenue, N.W. Washington, DC 20037 Gentlemen: Please send me the National Poison Prevention Week materials indicated below. Enclosed is my payment in the amount of $ • Orders totaling less than $10 must be accompanied by payment. Quantity • National Poison Prevention Week Kit ($3) • National Poison Prevention Week Poster Single Poster-free 25 Posters-$2 100 Posters-$7 500 Posters-$30 1,000 Posters-$50 • National Poison Prevention Week Bumper Sticker 25 stickers-$5 100 stickers-$15 Enroll me as a subscriber to the 1970 APhA Public Relations Service. I understand I wiD receive the NPPW kit and a National Pharmacy Week kit, both for $5. Payment is enclosed. Name _____________________________________________________ Skeet ___________________________________________________ City - - - - - - - - - S t a t e - - - - - -_ _ Zip Code ______
-----------------------------------_. 42
Journal of the AMERICAN PHARMACEUTICAL ASSOCIATION
tential poisoning hazards in the "inner space" of his home, and is dependent for his protection on adult intelligence, experience and supervision. The advertisement will be included in repro proof form in the APhA NPPW kit for pharmacists to give to their local editors. Adult responsibility also is pointed up in the dramatic red, white and black poster that APhA has developed for the 1970 observance. The poster states-"For every child accidentally poisoned each year, there is an adult responsible. Are you a responsible adult?" The poster comes in a new size, 11 inches wide by 17 inches high, and replaces the horizontal display streamer issued by APhA for past observances. Single copies will be included in the APhA NPPW kit; single and bulk quantities may be ordered separately using the order form on this page. In addition to the ad mat reproproof and the poster, the NPPW kit will contain a counter card, bumper sticker, news release, editorial, fact sheet, speech, proc1:amations for state and local officials, radio and television copy, a list of NPPW materials available throughout the country and other items. The material can be used by pharmacists and their organizations for year-round institutional and professional advertising in addition to the NPPW observance. The television announcements can be used alone or in conjunction with the colored slide sent to all television stations by the National Planning Council. (Pharmacists who wish to personally deliver slides to their local stations should request them from the APhA communications division.) The NPPW kit is the first installment of the 1970 APhA Public Relations Service. Those wishing to subscribe to the service-at a savingsmay use the order form. As a PRS subscriber, members receive an NPPW kit and a National Pharmacy Week kit for $5, a savings of $1 over the $6 total price of the two kits if purchased separately during the year.
1