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Partnering to Provide Nutrition Education and Physical Activity Promotion in Southeast Michigan Summer Meal Sites
S24 Poster Abstracts
Journal of Nutrition Education and Behavior Volume 45, Number 4S, 2013
P60 Partnering to Provide Nutrition Education and Physical Activity Promotion in Southeast Michigan Summer Meal Sites Marcia Scott, PhD, RD, mscott@michiganfitness.org, Michigan Fitness Foundation, PO Box 27187, Lansing, MI 48906; K. Rindfleisch Bodfish, BS; S. Cullen, MS, RD Objective: Identify the challenges and successes of a pilot program providing weekly nutrition education and physical activity demonstrations to low-income children accessing summer meals. Target audience: Low-income children accessing 5 different summer feeding sites in Detroit Michigan. Theory, Prior Research, Rationale: Providing environmental support through a partnership with summer meal providers allows for students and families to be exposed to nutrition and physical activity messages that can reinforce the messages from the school year and provide new education to encourage healthy behaviors all year round. Description: A 4-week nutrition education and physical activity promotion campaign was initiated in partnership with summer feeding site organizers at 5 locations. One day each week children were provided with nutrition education sessions composed of a brief presentation, a literacy exercise, and an activity. On another day that same week children were provided with a demonstration of a lowcost/ no cost way to get active and provided with a reinforcement item to keep. Evaluation: Program educators provided written reports on the experience at each site identifying challenges and barriers. Additionally, site staff assisting with the program completed an online survey to provide feedback and lessons learned. Conclusions and Implications: Providing opportunities for nutrition education and physical activity in conjunction with summer food service was well received by program sites. Children accessing the site for meals enjoyed the activities and reported use of the reinforcing items in their homes. A phase 2 pilot and expansion will be implemented to further assess the effectiveness of the intervention on behavior change. Funding: Supplemental Nutrition Assistance Program Education.
P61 We Like to Eat! Nos Gusta Comer! Revision of Children’s Book Encourages Bi-lingual Learning and Reinforces MyPlate Marcia Scott, PhD, RD, mscott@michiganfitness.org, Michigan Fitness Foundation, PO Box 27187, Lansing, MI 48906; K. Rindfleisch Bodfish, BS; S. Cullen, MS, RD Objective: Design a book that reinforces MyPlate concepts and fosters Spanish and English literacy and language development. Target audience: Nutrition educators, teachers, families, children ages 3 to 10.
Theory, Prior Research, Rationale: The We Like to Eat book, 2008 1st edition, was returned to pilot status in 2011 due to feedback from nutrition educators (n¼22). The revision added the MyPlate icon, English and Spanish text side by side, real pictures of the recipes, and activity pages. Description: The We Like to Eat book teaches children to build a healthy plate by discussing the food groups from MyPlate. The story contains English and Spanish text side by side, 5 culturally diverse, low cost, easy-to-prepare recipes representing each food group, and 4 activity pages for children to apply the nutrition concepts contained in the book. 1,500 books and a bilingual survey were disseminated to 5 locations in Michigan with Hispanic populations: VanBuren County, Grand Rapids, Bellaire, Southeast Michigan and the Upper Peninsula. Books were utilized by nutrition educators during classes, and sent home to participating families. Evaluation: Surveys were submitted on a postage paid postcard with a return rate of 11%. The survey measured the perceived knowledge children obtained about MyPlate, Spanish and English word recognition, completion of activity pages, and usage of recipes included. Conclusions and Implications: Effective take home components for SNAP-Ed programming is essential to creating a home environment for children and families to practice and engage in the behaviors SNAP-Ed programs are promoting. The use of a bilingual book with nutrition messages contributes to this environment while simultaneously supporting literacy. Funding: Supplemental Nutrition Assistance Program Education.
P62 Results of the Michigan Nutrition Network Grow Your Kids They Learn from Watching You Social Marketing Campaign Marcia Scott, PhD, RD, mscott@michiganfitness.org, Michigan Fitness Foundation, PO Box 27187, Lansing, MI 48906; P. MConaughy, MA; V. Long, MOE, RD, LD; S. Cullen, MS, RD Objective: Measure respondents’ exposure to campaign and estimate recipients’ readiness to adopt healthy eating and exercise habits. Target audience: SNAP eligible residing in 12 low-income counties throughout the State of Michigan. Theory, Prior Research, Rationale: Social marketing is an audience-centered approach featuring multiple, reinforcing channels of communication to influence behavior. The stages of change model was used to measure participants to engage in healthy behaviors. Description: The 2012 MNN campaign Grow Your Kids with Fruits and Vegetables They Learn from Watching You was comprised of 3 phases of billboard messaging utilizing the USDA Core Messages in 12 urban counties across Continued on page S25
Journal of Nutrition Education and Behavior Volume 45, Number 4S, 2013
P60 Partnering to Provide Nutrition Education and Physical Activity Promotion in Southeast Michigan Summer Meal Sites Marcia Scott, PhD, RD, mscott@michiganfitness.org, Michigan Fitness Foundation, PO Box 27187, Lansing, MI 48906; K. Rindfleisch Bodfish, BS; S. Cullen, MS, RD Objective: Identify the challenges and successes of a pilot program providing weekly nutrition education and physical activity demonstrations to low-income children accessing summer meals. Target audience: Low-income children accessing 5 different summer feeding sites in Detroit Michigan. Theory, Prior Research, Rationale: Providing environmental support through a partnership with summer meal providers allows for students and families to be exposed to nutrition and physical activity messages that can reinforce the messages from the school year and provide new education to encourage healthy behaviors all year round. Description: A 4-week nutrition education and physical activity promotion campaign was initiated in partnership with summer feeding site organizers at 5 locations. One day each week children were provided with nutrition education sessions composed of a brief presentation, a literacy exercise, and an activity. On another day that same week children were provided with a demonstration of a lowcost/ no cost way to get active and provided with a reinforcement item to keep. Evaluation: Program educators provided written reports on the experience at each site identifying challenges and barriers. Additionally, site staff assisting with the program completed an online survey to provide feedback and lessons learned. Conclusions and Implications: Providing opportunities for nutrition education and physical activity in conjunction with summer food service was well received by program sites. Children accessing the site for meals enjoyed the activities and reported use of the reinforcing items in their homes. A phase 2 pilot and expansion will be implemented to further assess the effectiveness of the intervention on behavior change. Funding: Supplemental Nutrition Assistance Program Education.
P61 We Like to Eat! Nos Gusta Comer! Revision of Children’s Book Encourages Bi-lingual Learning and Reinforces MyPlate Marcia Scott, PhD, RD, mscott@michiganfitness.org, Michigan Fitness Foundation, PO Box 27187, Lansing, MI 48906; K. Rindfleisch Bodfish, BS; S. Cullen, MS, RD Objective: Design a book that reinforces MyPlate concepts and fosters Spanish and English literacy and language development. Target audience: Nutrition educators, teachers, families, children ages 3 to 10.
Theory, Prior Research, Rationale: The We Like to Eat book, 2008 1st edition, was returned to pilot status in 2011 due to feedback from nutrition educators (n¼22). The revision added the MyPlate icon, English and Spanish text side by side, real pictures of the recipes, and activity pages. Description: The We Like to Eat book teaches children to build a healthy plate by discussing the food groups from MyPlate. The story contains English and Spanish text side by side, 5 culturally diverse, low cost, easy-to-prepare recipes representing each food group, and 4 activity pages for children to apply the nutrition concepts contained in the book. 1,500 books and a bilingual survey were disseminated to 5 locations in Michigan with Hispanic populations: VanBuren County, Grand Rapids, Bellaire, Southeast Michigan and the Upper Peninsula. Books were utilized by nutrition educators during classes, and sent home to participating families. Evaluation: Surveys were submitted on a postage paid postcard with a return rate of 11%. The survey measured the perceived knowledge children obtained about MyPlate, Spanish and English word recognition, completion of activity pages, and usage of recipes included. Conclusions and Implications: Effective take home components for SNAP-Ed programming is essential to creating a home environment for children and families to practice and engage in the behaviors SNAP-Ed programs are promoting. The use of a bilingual book with nutrition messages contributes to this environment while simultaneously supporting literacy. Funding: Supplemental Nutrition Assistance Program Education.
P62 Results of the Michigan Nutrition Network Grow Your Kids They Learn from Watching You Social Marketing Campaign Marcia Scott, PhD, RD, mscott@michiganfitness.org, Michigan Fitness Foundation, PO Box 27187, Lansing, MI 48906; P. MConaughy, MA; V. Long, MOE, RD, LD; S. Cullen, MS, RD Objective: Measure respondents’ exposure to campaign and estimate recipients’ readiness to adopt healthy eating and exercise habits. Target audience: SNAP eligible residing in 12 low-income counties throughout the State of Michigan. Theory, Prior Research, Rationale: Social marketing is an audience-centered approach featuring multiple, reinforcing channels of communication to influence behavior. The stages of change model was used to measure participants to engage in healthy behaviors. Description: The 2012 MNN campaign Grow Your Kids with Fruits and Vegetables They Learn from Watching You was comprised of 3 phases of billboard messaging utilizing the USDA Core Messages in 12 urban counties across Continued on page S25