Readability of Patient Education Materials From the Web Sites of Orthopedic Implant Manufacturers

Readability of Patient Education Materials From the Web Sites of Orthopedic Implant Manufacturers

Accepted Manuscript Readability of Patient Education Materials From the Websites of Orthopaedic Implant Manufacturers Meghan M. Yi, BA, Paul H. Yi, MD...

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Accepted Manuscript Readability of Patient Education Materials From the Websites of Orthopaedic Implant Manufacturers Meghan M. Yi, BA, Paul H. Yi, MD, Khalil I. Hussein, MD, Michael B. Cross, MD, Craig J. Della Valle, MD PII:

S0883-5403(17)30586-7

DOI:

10.1016/j.arth.2017.07.003

Reference:

YARTH 55983

To appear in:

The Journal of Arthroplasty

Received Date: 27 December 2016 Revised Date:

29 June 2017

Accepted Date: 3 July 2017

Please cite this article as: Yi MM, Yi PH, Hussein KI, Cross MB, Della Valle CJ, Readability of Patient Education Materials From the Websites of Orthopaedic Implant Manufacturers, The Journal of Arthroplasty (2017), doi: 10.1016/j.arth.2017.07.003. This is a PDF file of an unedited manuscript that has been accepted for publication. As a service to our customers we are providing this early version of the manuscript. The manuscript will undergo copyediting, typesetting, and review of the resulting proof before it is published in its final form. Please note that during the production process errors may be discovered which could affect the content, and all legal disclaimers that apply to the journal pertain.

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Readability of Patient Education Materials From the Websites of Orthopaedic Implant Manufacturers

Della Valle, MD5*

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Albany Medical College, Albany, NY

The Johns Hopkins Hospital, Baltimore, MD

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Greenwich Hospital, Greenwich, CT

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Hospital for Special Surgery, New York, NY

Rush University Medical Center, Chicago, IL

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Meghan M Yi, BA,1 Paul H Yi, MD,2 Khalil I Hussein, MD,3 Michael B Cross, MD,4 Craig J

*Address correspondence to:

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Craig J. Della Valle, MD

Rush University Medical Center

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1611 West Harrison Street Suite 300

Chicago, IL 60612, USA

email: [email protected]

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Readability of Patient Education Materials From the Websites of Orthopaedic Implant

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Manufacturers

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Abstract

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Background

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Prior studies indicate that orthopaedic patient education materials are written at a level that is too

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high for the average patient. The purpose of this study was to assess the readability of online

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patient education materials provided by orthopaedic implant manufacturers.

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Methods

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All patient education articles available in 2013 from the websites of the five largest orthopaedic

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implant manufacturers were identified. Each article was evaluated with the Flesch-Kincaid (FK)

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readability test. The number of articles with readability ≤ the 8th grade level (average reading

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ability of US adults) and the 6th grade level (recommended level for patient education materials)

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were determined. Mean readability levels of each company’s articles were compared using

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ANOVA (significance set at p < 0.05).

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Results

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581 Articles were reviewed from the five largest implant manufacturers. The mean overall FK

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grade level was 10.9 (range, 3.8-16.1). Only 58 articles (10%) were written ≤ the 8th grade level,

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and only 13 (2.2%) were ≤ the 6th grade level. The mean FK grade level was significantly

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different amongst groups (Smith-Newphew = 12.0, Stryker =11.6, Biomet = 11.3, Depuy =10.6,

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Zimmer =10.1;; p < 0.0001).

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Conclusions

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The majority of patient education materials from implant manufacturers are written at a level too

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high to be comprehended by the average patient. Future efforts should be made to improve the

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readability of orthopaedic patient education materials.

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Keywords: Patient Education, Readability, Internet

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Introduction

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The Internet has become an increasingly popular source of orthopaedic patient educational

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materials in recent years.1–3 As patients seek to educate themselves about their orthopaedic

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conditions by looking to the Internet, a growing awareness and evaluation of such online patient

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educational materials has emerged in the literature.4–8 Despite the increasing accessibility of

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online orthopaedic patient educational materials, the health information patients find on the

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Internet have been shown to be of variable quality with materials that are difficult to read or

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which may be misleading, trends that have been observed throughout the various subspecialties

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of orthopaedic surgery.6,8–14

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Readability is the reading comprehension grade level a person must possess in order to

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read and understand a given written text.6,9–11,15–19 While the average adult in the United States

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can read at an eighth grade level, the National Institutes of Health20 and American Medical

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Association21 recommend that health education material be written at a sixth grade level or

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below to help facilitate comprehension due to the complicated nature of medical information.

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Prior studies of orthopedic patient educational materials, however, have indicated that patient

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education materials from the American Academy of Orthopaedic Surgeons (AAOS) and other

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sources intended for patient use are written at a level that is too high for the average patient and

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have overwhelmingly failed to meet these recommended reading level guidelines.4,6,9–11,15–18,22–27

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Although the readability of patient educational materials of the American Academy of

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Orthopaedic Surgeons (AAOS) and the majority of the orthopaedic subspecialty societies has

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been previously assessed4,9,10,15–18,22–25, no study has assessed patient educational materials

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provided by the orthopaedic industry. The purpose of this study was to assess the readability of

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online patient education materials provided by the five largest orthopaedic implant

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manufacturers.

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Methods

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We identified all articles available in 2013 from the online patient education libraries of the five

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largest orthopaedic implant manufacturers (Biomet28, Depuy29, Smith-Nephew30, Stryker31,

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Zimmer32). Articles that contained only figures and tables without text, patient testimonies,

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product advertisements, and other like material that were not intended as patient education

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material were excluded, as previously described.10,15,22

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The full text was extracted from each unique article and follow-up editing was performed

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to prevent errors in readability analysis as previously described10,15,22. This editing included

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omitting figures, tables, headers, and bullets, in addition to text unrelated to patient education,

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such as HTML tags, navigation links, copyright notices, disclaimers, and author information. In

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addition, in order to avoid the underestimation of readability difficulty, we removed headings of

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lists and paragraphs, paragraph breaks, dashes, abbreviations, numbers, decimals, colons,

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semicolons, parentheses, and slashes. For lists with complete sentences, the full sentences with

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their written punctuation were maintained.10,15,22

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One observer then assessed each article with the Flesch-Kincaid readability test, which

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evaluates the readability and comprehensibility of written text.15,23 The Flesch-Kincaid test has

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been extensively used previously to evaluate the readability of orthopaedic and non-orthopaedic

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patient education materials.6,9–11,15–18,22–27 The Flesch-Kincaid grade level assessment is included

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in the Microsoft Office Word software and was enabled by clicking on the “Spelling and

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Grammar” button, clicking “Options,” and then enabling the “Show readability statistics” option.

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The program generates and presents the readability score after the user uses the “Spelling and

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Grammar” tool to review the document. This test considers all words and sentences in the given

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text, and ascribes a grade level corresponding to the text’s difficulty level using the following

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formula: (0.39 x total words per total sentences) + (11.8 x total syllables per total words) – 15.59.

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A lower grade level score represents a more readable text, while a higher grade level score

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represents a less readable text. For example, an article with a Flesch-Kincaid grade level score of

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5, which indicates that a person who can fully read and understand the text must have the reading

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level of a fifth grader or higher, is less difficult to read than an article with a Flesch-Kincaid

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grade level score of 12, which indicates that the reading level of a person who can fully read and

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understand the text must have the reading level of a high school graduate. A grade level of 13 to

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15 represents a college-level education and a grade of greater than 16 represents a postgraduate-

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level education.22,33

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Statistical analysis

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The number of articles with readability less than or equal to the 8th grade level (average reading

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ability of US adults) and the 6th grade reading level (recommended level for patient education

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materials) were determined. Mean readability levels of each company’s articles were compared

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using analysis of variance and t-tests, as appropriate (significance set at p < 0.05), as well as

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between article topics (for example, articles addressing procedures/treatments versus those

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addressing conditions/diseases). Intraobserver and interrater reliability of FK grade calculation

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were determined by use of intraclass correlation coefficients; intraobserver reliability was

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determined by having the same observer who calculated the FK scores calculate the scores of 15

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randomly chosen articles a second time 1 week after the initial calculations, while interobserver

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reliability was determined by having a second observer evaluating 30 randomly chosen

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articles.10,22

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Results

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581 unique articles were reviewed from the five largest orthopaedic implant manufacturers in the

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U.S.28–32 Of these, 296 (50.9%) addressed specific treatments or procedures while 285 (49.1%)

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addressed conditions or disease. By extremity/body part, there were 163 articles (28%)

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addressing the knee, 97 addressing the hip (16.7%), 10 addressing both the hip and knee (1.7%),

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106 addressing the spine (18.2%), 85 addressing the shoulder (14.6%), 25 addressing the elbow

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(4.3%), 11 addressing the hand and wrist (1.9%), 14 addressing the foot and ankle (2.4%), and

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70 articles (12%) addressing multiple body parts (other than hip and knee) or orthopaedic

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conditions, in general. Article distribution by specialty was as follows: 143 hip and knee

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arthroplasty (24.6%), 98 sports hip and knee (16.9%), 106 spine (18.2%), 105 shoulder/elbow

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(18.1%), 33 trauma (5.7%), 14 foot and ankle (2.4%), 11 hand and wrist (1.9%), and 71 general

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orthopaedics and bone health (12.2%).

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For all five companies’ articles, the overall mean Flesch-Kincaid grade level was 11.3

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(range, 3.8-15.1; Table 1). This includes three companies (Depuy, Zimmer, and Biomet) with at

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least one article written at the 8th grade and/or 6th grade level and two companies (Smith-Nephew

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and Stryker) that had no articles written at either a 6th or 8th grade level on their websites.

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Interestingly, articles that addressed orthopaedic conditions or diseases had lower average

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readability levels than those that addressed specific treatments or procedures (10.5 vs. 11.2;

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p=0.0004). There was no significant difference in readability levels between body

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parts/extremities or between specialties.

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Out of all 581 articles evaluated from these five companies, only 13 articles (2.2%) were

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written at a 6th grade level or below and only 56 articles (9.6%) were written at an 8th grade level

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or below. In other words, 90.4 % of all articles were written at or above the national average 8th

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grade reading level, while 97.8% of all articles were written at or above the recommended 6th

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grade reading level. Thus, the majority of all articles analyzed from all five companies failed to

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meet the 6th grade reading level standard.

The mean Flesch-Kincaid grade level was significantly different amongst the different

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companies (Smith-Newphew = 12.0, Stryker =11.6, Biomet = 11.3, Depuy =10.6, Zimmer

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=10.1; p < 0.0001)). Zimmer’s website had the greatest percentage of articles at or below the 8th

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grade (21.1%) and 6th grade levels (12.6%), while two companies (Smith-Nephew and Stryker)

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failed to provide any articles at the same grade levels. Intraobserver and interobserver reliability

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of FK grade assessment were excellent (ICC of 0.996 and 0.9998, respectively).

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Discussion

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Prior studies have shown that patients view online health literature as too confusing and overwhelming because of the breadth and content of health education websites.34 Most adults

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read at an 8th grade level, but the American Medical Association21, the National Institutes of

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Health20, and other health organizations recommend that patient education material be written at

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less than a sixth grade reading level. Despite this recommendation, most, if not all, studies

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focusing on the readability of patient education materials have demonstrated that the readability

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of such resources is too high.4,6,9–11,15,16,18,22–24,26,27 Low health literacy has been associated with

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poor health outcomes, more frequent and longer hospitalizations, more complications,

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noncompliance, and increased healthcare costs. 9,37–39 The readability of patient education

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materials from the American Academy of Orthopaedic Surgeons, American Orthopaedic Foot

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and Ankle Society, Arthroscopy Association of North America, individual physicians, and many

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other websites have been observed4,6,9–11,15,16,22,24,26, but no studies have focused on the websites

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of the five biggest orthopaedic implant manufacturers in the U.S.: Biomet, Depuy, Smith-

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Nephew, Stryker, and Zimmer.

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As a whole, the websites of the five largest orthopaedic companies in the U.S. may be too

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sophisticated or wordy for the average patient to understand. In this study, we found that only 13

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articles or 2.2% of all 581 articles analyzed measured up to the 6th grade recommended

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guideline. When comparing the readability of these implant companies’ education materials to

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that of other patient education materials in orthopaedics and other specialties, these resources

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unfortunately continue the trend of high readability levels. 6,9, 10,15 It could be argued that in order

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for a patient to initiate an Internet search of orthopaedic implant companies’ websites and

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subsequently locate relevant patient education materials, he or she must have an above-average

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level of health literacy, raising the possibility that these patient education materials could be

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appropriately written for this self-motivated, potentially more-educated, population of patients.

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However, it is difficult to assess the precise reading level of visitors to these websites.

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Still, noteworthy nuances exist among the articles of the five orthopaedic implant companies. Compared to the websites of the other four companies, Zimmer’s website had the

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highest percentage of articles written at or below both the recommended 6th and 8th grade levels

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(10% and 20%, respectively). Thus, Zimmer’s patient education materials appear to be the

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easiest to read. Despite being the most easily readable, the average reading level of Zimmer’s

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website was still 10.1, indicating that the average patient might still have difficulty

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understanding the majority of its articles. On the other end of the spectrum, Smith-Nephew and

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Stryker’s websites seem to be the least reader-friendly of the five companies’ studied. In fact,

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neither of these websites had any articles written at or below either the 6th or 8th grade levels and

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their average, minimum, and maximum scores were among the highest of all five groups. Despite the high average readability level of these articles provided by implant

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manufacturers, there is hope for the future of improving readability levels of patient education

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materials. The fact that there were some articles that were written at an acceptable reading level

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are proof that producing patient education materials at the recommended guidelines is feasible.

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The first study of the readability of orthopaedic patient education materials 9 in 2008 concluded

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that, in general, the orthopaedic community was unaware of the discrepancy between the

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readability levels of patient education material and the average reading level of patients.

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However, the results of numerous follow-up studies have suggest there is now a burgeoning

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awareness and legitimate consideration of the issue. 4,6,9–11,15,16,22,24,26 Despite these efforts, there

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are still major gaps between the readability of patient education materials and the average

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patient’s reading level and much work remains. By continuing to evaluate and improve the

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readability of online patient education materials, orthopaedic providers and companies will

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improve the likelihood that patients will comprehend the educational materials provided, which

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could potentially have a positive impact on their healthcare outcomes. 9,37–39

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Previous studies and literature on readability have suggested different methods of

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improving readability.10,22 Above all, considering the reading skills of the target population is

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essential when preparing patient education materials, as is considering the reader’s point-of-

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view. Replacing complex medical terms and jargon with simpler words (e.g., substituting the

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commonly understood and one syllable word “scope” for the four syllable medical jargon

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“arthroscopy”) and simplifying sentences to be more succinct and easier to understand are some

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techniques that may improve the readability of patient education materials. In addition, simpler

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formatting of text and the inclusion of diagrams, charts, graphs, illustrations, and other non-

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textual figures, may also help to decrease the written grade level of websites. 9,33,36 Finally,

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screening education materials and revising them to meet readability guidelines before making

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them available for patient use may also help improve readability.

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The results of this study should be viewed in light of several limitations. The FK

readability test, as previously described, has several inherent flaws, including its primary

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consideration of the number of syllables per word and words per sentence, as well as its lack of

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consideration of illustrations, and charts of patient education materials that may play a vital role

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in improving the reader’s understanding of the website. In fact, these non-textual elements,

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which may substantially enhance patients’ ability to understand complex medical information,

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have even been considered a fundamental aspect of the overall understandability (but not

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technically of the readability) of patient educational materials.1 Other readability assessments,

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such as the Suitability Assessment of Materials which takes pictures, diagrams, and written text

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into account, exist that improve upon the FK test’s weaknesses. However, this test, in particular

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is relatively new, has not been as extensively validated as other assessments have been, is more

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time consuming, and has been described as “inherently subjective.5,21” Thus, at this time, such

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an analysis may not be practical or particularly helpful in understanding the readability of patient

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education materials. The low cost, easy accessibility, and well-established use of the FK

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readability test, which has also been shown to correlate well with other readability formulas, 22

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may thus be the most logical analysis to evaluate readability at this time. Another limitation of

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this study is that we only examined five orthopaedic companies’ websites; our results cannot be

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extrapolated to the entire scope of patient education materials from all orthopaedic companies’

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online patient education materials. However, because we did study the websites of the five

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largest orthopaedic companies in the U.S., it is probable that these materials are more likely to be

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found by patients themselves or recommended by orthopaedic surgeons to patients looking for

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more information on orthopaedic procedures. Finally, only articles written in English were

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included in this study, which excludes the articles that may be read by the large population of

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Spanish-speakers who may also be seeking information on these manufacturers’ websites. As it

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turns out, the readability of online health education materials written in Spanish has been studied,

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although the websites of implant manufacturers have not been a specific area of focus.18

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in the form of a physical copy or on the Internet, play only a small role in a patient’s health care

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decision making and granting their informed consent. In 1999, Braddock found that only 1.5% of

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patients were assessed for their understanding after giving informed consent for interventions,

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including various orthopaedic surgeries.41 Theoretically, easy to understand and patient-friendly

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written materials will aid in patients’ decision making, especially in light of the fact that much

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information discussed between the patient and doctor may be lost the moment patients leave the

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office. However, because 9 out of 10 adults do not have proficient health literacy according to

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the National Assessment of Adult Literacy 40 and it is highly likely that patients may hide their

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illiteracy, and accept printed materials they cannot comprehend to an optimal capacity, there is

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danger in relying heavily on published patient education materials to guide patients in making

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informed decisions about their health. Creating patient education materials written at the

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appropriate reading level is only a single element of the solution in the grand scheme of the

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conundrum of improving patient understanding of their medical conditions and health.

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Conclusions

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The Internet has become an increasingly popular resource for health information. Patients may

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turn to the websites of orthopaedic implant companies for more information about their

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orthopaedic procedures, but our study suggests that most of its documents may be written at a

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more sophisticated level than what the typical patient may be able to comprehend, which may

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have negative implications on health outcomes and the healthcare system. Efforts to improve the

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readability of patient education materials on these websites as well as others would be helpful to

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optimize each patient’s level of understanding of his or her health. The existing precedence of

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education materials written at the recommended guidelines and the ongoing discussion and

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evaluation of such texts provide encouragement that widespread easily-read patient education

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materials may be a legitimate possibility in the future. To best treat our patients, we must strive

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to continue the discussion of and to evaluate existing online patient education materials,

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remaining aware of and working to produce new, readable patient education materials, and

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continuing to strive for more readable materials rather than settling for the status quo.

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26. Bluman EM, Foley RP, Chiodo CP. Readability of the Patient Education Section of the AOFAS Website. Foot Ankle Int. 2009;30(4):287-291. doi:10.3113/FAI.2009.0287.

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329 330

30. Smith & Nephew Patient. http://www.smith-nephew.com/us/patient/. Accessed April 7, 2015.

331

31. Stryker Patient. http://www.stryker.com/en-us/patients/index.htm. Accessed April 7, 2015.

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32. Zimmer Patients and Caregivers. http://www.zimmer.com/patients-caregivers.html. Accessed April 7, 2015.

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40. Berkman ND, DeWalt DA, Pignone MP, Sheridan SL, Lohr KN, Lux L, Sutton SF, Swinson T, Bonito AJ. Literacy and Health Outcomes. Evidence Report/Technology Assessment No. 87. AHRQ Publication No. 04-E007-2. Rockville, MD: Agency for Healthcare Research and Quality. January 2004.

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Table 1. Flesh-Kincaid grade level for five orthopaedic implant companies.

Overall

Number of Articles

Mean* (Range)

# of articles at or below 8th grade level (%)

# of articles at or below 6th grade level (%)

581

10.9

56 (9.6%)

13 (2.2%)

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366

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ANOVA).

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367

(3.8-19.9) 30 (11.1%) 270 10.6 0 (0%) Depuy (6.0-13.9) 74 12 0 (0%) 0 (0%) Smith(8.1-19.9) Nephew 0 (0%) 55 11.6 0 (0%) Stryker (8.4-15.3) 95 10.1 21 (21.1%) 12 (12.6%) Zimmer (3.8-15.1) 87 11.3 6 (6.9%) 1 (1.1%) Biomet (5.8-15.7) *Mean readability levels were significantly different between the 5 companies (p <0.0001 by

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