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EDUCATIONAL MATERIALS In general, this 62-page review treats each of these topics - except for coronary heart disease - in a short, concise, and restrained manner. The chapter on the relationship of diet to cancer prevention was particularly cautious in its approach, concluding that it is not yet possible to link any nutrient or food component with increased risk of cancer. This is in marked contrast to recent reports from the National Cancer Institute (Annual Review Public Health 7:267-91, 1986). Diet and coronary heart disease are given extensive treatment. Unfortunately, the role of a low-saturated-fat, high-complex-carbohydrate diet in preventing coronary heart disease is downplayed, contrary to the stand taken by the American Heart Association (Circulation 69:1065A-90A, 1984). The discussions on brain function and nutrition and on food additives and toxic chemicals are well written, supplying much needed information. This report is a conservative approach to a topic that has been better developed by other professional organizations. David C. Nie1lUln, D.H.Sc., M.P.H., Associate Professor, Health Promotion and Education, Nutrition Director, Doctor of Health Science Program, School of Public Helath, L01lUl Linda University, Loma Linda, CA 92350. BIBLIOGRAPHY Health Education Intervention: An annotated bibliography, Nutrition Education Series issue 13, Education Development Center, 1986. From UNESCO, Division of Science, Technical and Vocational Education, 7, Place de Fontenoy, Paris, France, 103 pp., softcover, free. This bibliography is a selected reporting of the intemationalliterature on health education intervention projects. The articles were selected to reflect programs in operation, rather than just theories. The brief introduction has some comments on the state of the art of intervention programs. This is followed by abstracts of73 articles. Each abstract covers the following areas: subject, target audience, channels of communication, sponsoring agencies and cost, time period, methodology, and outcomes and/or recommendations. There is also a subject matter index for the following topics: diarrheal disease, immunization, alcohol and drug abuse, smoking, heart disease, cancer prevention, and accident prevention. There are articles from 19 countries, the majority from developed countries. S.A.B. VOLUME 20 NUMBER 2 1988
TRAINING KIT Supermarket Savvy Tour Training Kit, Reed, L., 1987. From Supermarket Savvy, Box 25, Addison, TX 75001-0025, U5-page manual, 3-ring binder, 2 audiocassettes, $360. Also available: Supermarket Savvy Tour Video, Reed, L., 1987. From Family Experiences Productions, Box 515805, Dallas, TX 752515805,52 min., VHS or Beta, booklet, 16 pp., $24.95 plus $3 shipping, TX residents add $2.24 sales tax. Point-of-purchase nutrition education in grocery stores is proving to be a successful avenue for reaching consumers and influencing food behaviors . In addition, according to the nutrition consultant who developed this kit, supermarket nutrition education has proven to be the most profitable and enjoyable part of her business. Here's everything you need to get started conducting supermarket tours in one neat attractive package. The training kit has a step-by-step manual that leads you through the mechanics of getting started, selling the idea to grocery stores, attracting customers, and evaluating your tours. In addition, the manual contains a wealth of specific aisle-by-aisle nutrition information. Each section of the manual contains worksheets and forms as well as sample materials used by the author in her tours.
SUPERMARKET
SAVW
The manual is supported by two audiocassettes which offer additional tips and hints including sample dramatizations that illustrate how you can market yourself to supermarkets and consumers. The tapes also include a recording of a live radio interview in which the author demonstrates an excellent marketing
technique and offers us a role model of an up-to-date and conscientious nutrition educator. This kit is geared primarily to nutritionists and dietitians in private practice, but it offers sufficient detail so that non-nutritionists with a background in either food or health could probably use it to conduct tours. In addition, the author provides a lot of practical information for nutrition consultants who want to expand their business into new arenas. The marketing and evaluation sections are especially helpful in this regard. The videocassette is sold separately and is primarily aimed at a consumer audience. In 52 minutes, it offers viewers an actual supermarket tour, featuring participants from one of the author's tours. In addition, the tape proVides a good role model for health professionals who may be less familiar with direct consumer education in the supermarket setting. This is a nicely done package. The information is current, complete, and well organized; most nutrition educators will also find some new information to share with clients. The text and layout of the print materials are quite good-they feature a clean typeface and an uncluttered layout. Sound quality in the audiocassettes is good, and they reinforce and expand the information presented in the manual. The videocassette is also well produced, with high-quality sound and visuals, including gorgeous shots of fruits and vegetables that form the background to the credits. All in all, this is an excellent kit, and I highly recommend it as a resource for nutrition consultants who are expanding into supermarket education. In addition, this is a very professional piece of work and could well serve as a model for other nutritionists who are developing professional resources. SA.B. GUIDE How to Analyze Clinical Research Reports, Beeler, M., and R. Sappenfield, 1986. From American Society of Clinical Pathologists Press, Educational Products Division, 2100 W . Harrison St., Chicago, IL 60612, 115 pp., softcover, $18. This helpful guide should be useful both to readers and to authors of scientific research papers. Athough this book was written specifically to guide pathologists in reading and assessing the medical literature, much of the information will be of interest to clinical nutrition specialists and researchers. Nutrition educators who frequently refer to the medical literature should also find it useful. JOURNAL OF NUTRITION EDUCATION
103
TRAINING KIT Supermarket Savvy Tour Training Kit, Reed, L., 1987. From Supermarket Savvy, Box 25, Addison, TX 75001-0025, U5-page manual, 3-ring binder, 2 audiocassettes, $360. Also available: Supermarket Savvy Tour Video, Reed, L., 1987. From Family Experiences Productions, Box 515805, Dallas, TX 752515805,52 min., VHS or Beta, booklet, 16 pp., $24.95 plus $3 shipping, TX residents add $2.24 sales tax. Point-of-purchase nutrition education in grocery stores is proving to be a successful avenue for reaching consumers and influencing food behaviors . In addition, according to the nutrition consultant who developed this kit, supermarket nutrition education has proven to be the most profitable and enjoyable part of her business. Here's everything you need to get started conducting supermarket tours in one neat attractive package. The training kit has a step-by-step manual that leads you through the mechanics of getting started, selling the idea to grocery stores, attracting customers, and evaluating your tours. In addition, the manual contains a wealth of specific aisle-by-aisle nutrition information. Each section of the manual contains worksheets and forms as well as sample materials used by the author in her tours.
SUPERMARKET
SAVW
The manual is supported by two audiocassettes which offer additional tips and hints including sample dramatizations that illustrate how you can market yourself to supermarkets and consumers. The tapes also include a recording of a live radio interview in which the author demonstrates an excellent marketing
technique and offers us a role model of an up-to-date and conscientious nutrition educator. This kit is geared primarily to nutritionists and dietitians in private practice, but it offers sufficient detail so that non-nutritionists with a background in either food or health could probably use it to conduct tours. In addition, the author provides a lot of practical information for nutrition consultants who want to expand their business into new arenas. The marketing and evaluation sections are especially helpful in this regard. The videocassette is sold separately and is primarily aimed at a consumer audience. In 52 minutes, it offers viewers an actual supermarket tour, featuring participants from one of the author's tours. In addition, the tape proVides a good role model for health professionals who may be less familiar with direct consumer education in the supermarket setting. This is a nicely done package. The information is current, complete, and well organized; most nutrition educators will also find some new information to share with clients. The text and layout of the print materials are quite good-they feature a clean typeface and an uncluttered layout. Sound quality in the audiocassettes is good, and they reinforce and expand the information presented in the manual. The videocassette is also well produced, with high-quality sound and visuals, including gorgeous shots of fruits and vegetables that form the background to the credits. All in all, this is an excellent kit, and I highly recommend it as a resource for nutrition consultants who are expanding into supermarket education. In addition, this is a very professional piece of work and could well serve as a model for other nutritionists who are developing professional resources. SA.B. GUIDE How to Analyze Clinical Research Reports, Beeler, M., and R. Sappenfield, 1986. From American Society of Clinical Pathologists Press, Educational Products Division, 2100 W . Harrison St., Chicago, IL 60612, 115 pp., softcover, $18. This helpful guide should be useful both to readers and to authors of scientific research papers. Athough this book was written specifically to guide pathologists in reading and assessing the medical literature, much of the information will be of interest to clinical nutrition specialists and researchers. Nutrition educators who frequently refer to the medical literature should also find it useful. JOURNAL OF NUTRITION EDUCATION
103